jot it

APR 2025 — JUN 2025
Team
Project Manager
Visual Designers
Tools
Figma + After Effects
My Role
UX/UI + Motion Designer
A playground for creativity. It empowers anyone to explore, grow, and sustain their creativity through easy in-the-moment creative expression.

Mission

We believe creativity should feel joyful and effortless.

Challenge

Staying Creative Is Hard

People don’t have the time or mental energy for

structured, time-consuming creative projects.


Lack of Motivation

Creative expression often feels like it requires

commitment or “being good” at art.


High Pressure and Stress

It’s difficult to find fun, low-pressure ways to

draw or play creatively in short bursts.

Goal

We saw an opportunity to help creatives overcome burnout and find

motivation through effortless and quick “micro-dosing” of creativity.

Competitive Analysis

The missing gap

We are the first in the market to focus on creating small, personalized moments of creativity that can be remembered and shared.


Our analysis

We are a “habit-builder” rather than strictly a “game,” balancing both individual expression but still being part of a motivating and playful community.

User Research

The "Speak Your Mind" workshop was conducted as a small-scale session aimed at exploring participants’ perspectives on creative expression. Due to the limited timeframe and the informal nature of the session, the workshop was kept concise, interactive, and focused on encouraging open sharing rather than formal user testing.

Questions asked

Expressing Creativity

— What does this mean to you?
— Which creative outlets/mediums do you prefer?
— How is it different between yourself and with others?


Motivating Creativity

— With others? Or do you prefer independently?
— Is it different to share vs not share?
— What tools/resources do you need?


Insights Summary

Early Ideation

CONTACT.

Always up to a new adventure, help me grow! Let's connect (: